Showing posts with label Department of Public Expenditure and Reform. Show all posts
Showing posts with label Department of Public Expenditure and Reform. Show all posts
Saturday, October 19, 2013
Logoland
This logo caught my fancy in my local supermarket car park the other day. There is something neat about the subliminal conflict between the net and the hook.
It's good to see a decent logo nowadays. Most of them are either jadedly obvious or the product of some snappy PR idiot.
Take for example the thing that portrays the relatively new Government Department of Public Expenditure and Reform on which I have commented previously.
Nuff said.
Wednesday, May 15, 2013
ASPER

There are always new Government Departments coming on stream these days. This is the Department of Public Expenditure and Reform. It has been split off from the original Department of Finance for a variety of practical, political and personal reasons which it is not necessary to go into here.
My immediate interest here is the logo. Clearly a new logo was required. In recent times, Government Departments and some State bodies have tried to use variations on the harp. I suppose you could say that this retains a sense of consistency across Government but there are clearly limits to the number of variations you can come up with before the thing becomes unrecognisable. Or should I just say limits to the imagination.
Anyway that unstable looking thing above is, I assume, a variation on the harp, though Brian Boru might not quite know what to do with it should he encounter it on a dark night.
That thought provoked me into wondering what else it might be if it was let out on its own, and my thoughts are below. Additional thoughts are welcome. My imagination is limited, or my mind boggled, or I'm just too plain tired to carry on any further.

Before I leave you, I should explain that the new Department likes to be popularly (if that is the appropriate adverb) known as PER and its blog is As PER and ASPER in Latin is rough or harsh, so I'll leave you to mull over that one.
Two redundant motorway junctions plus ten intermediate entrances to ghost estates.
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